Yesterday I wrote that a while back I’d been asked to contribute to some work-in-progress on the idea of dangerous words. The three terms I selected were ‘immiseration’, ‘managerialism’, and ‘alternative education’. The work-in-progress hasn’t progressed so I’ve decided to publish what I wrote a year ago, starting with ‘immiseration’ yesterday, and with ‘managerialism’ today.
The brief given was to:
- explore the connections between a particular set of selected terms and their role in contemporary social relations, where these words function as one aspect of social relations and not as ‘empty signifiers’;
- question the increasing use of some words in the public and private domains and to explore the effects of these words and the logic that underpins them, on meaning-making and on creating possibilities for improving life;
- critique these terms as one aspect of social relations in education;
- discuss acts of separation that are made possible through simultaneous processes of distinction, differentiation and stratification, whilst bearing the possibility for their representation.
The idea is to uncover tools to refuse the neoliberal/capitalist idea of education as a neutral and technical process, which in-turn imposes its ideology on us. This ideology uses a language that teachers, educators, researchers, students and parents are encouraged to co-opt. Occupying and refusing certain words, and finding alternative ways of doing, making, creating, sharing, pooling, gifting (against producing, services, productivity, entrepreneurialism and so on), are critical moments in resistance and refusal. Ultimately they are critical moments in a process of liberation.
Managerialism is now operating much more intensively inside increasingly corporate educational institutions. It rests on a belief that traditional, public-sector organisations are inefficient and lack the organisation and leadership to maximise student learning outcomes or teaching quality (Friedman 1962; Gates Foundation 2014). New forms of public management, like deliverology (Devarajan 2013) or the World Bank’s science of delivery, are implemented to rationalise and quantify processes and goals that are grounded in techniques of performance management. Often these processes are crystallised inside individuals and institutions as performativity, or the incorporation of hegemonic practices and beliefs (Ball 2003; Butler 2015). Across educational domains, managerialism reshapes the curriculum around commodity-valuation rooted in the measurement of teacher/student performance, like income generation, research outputs, employability metrics, or student outcomes and progression rates (Hoareau McGrath et al. 2015). Any hope for those opposed to new forms of managerialism that radical subjectivity might emerge from the messy realities of the curriculum are lost in the processes of performance that subvert the concrete work that teachers and students do inside and outside the classroom.
In theorising these processes, Ball (2012) writes of three stages of neoliberalism, as a governance project that seeks the managerial control of everyday life. The first proto stage refers to the intellectual genesis and maturation of the neoliberal project. This stage witnesses a cultural attack on the everyday reality of the public and of the State, and it lays the groundwork for managing a consensus around the value of the market in defining the production of everyday life. In the second, rollback stage, social life that was hitherto experienced as public, and which included free-at-the-point-of-delivery education, is broken-up. Rollback connects to the third, rollout stage of the new neoliberal normal, through for instance: public policy that enables privatisation; the insuring or indenture of access to public goods like higher education; and, opening-up access to public, educational data for private gain.
Inside education in the global North, these processes are reinforced through new public management techniques (Davies 2014), which accelerate the quantification of academic practices through performance metrics related to teaching quality, learning environment, student outcomes, and research impact (Department of Business, Innovation and Skills (DBIS) 2015). Managerial processes that are grounded in the quantified academic self are amplified by competition, which forces individual universities: to restructure using bond finance to enable capital investment; to rebrand themselves for international markets; to engage in labour arbitrage, or the reduction in labour costs, through precarity and outsourcing; to drive strategies for entrepreneurialism or social enterprise, which refocus academic work on spin-out companies and intellectual property or generate new brand identities; to engage explicitly in corporate partnerships with publishers and finance capital that pivot around the production of value. Here the proto phase of the marketization of higher education meets the rollback of State funding and regulation, and the rollout of opportunities for marketization and accumulation, in a messy and contested set of spaces (Mazzucato 2013).
Such contestation demands the imposition of managerialism inside the corporate university, in order to regulate the institution and those who labour within it. This is imposed through: techniques of co-ordination, like service development plans and workload management that identify academics and students as resources (Ball 2003; McGettigan 2015); performance management techniques that seek to optimise outcomes or impact (DBIS 2015); and the imposition of systems of command, such as those which emerge from more nuanced analysis of the data produced by academics and students, including learning analytics (Crawford 2014) and ‘liquid information’ (Manyika et al. 2013). As a result, managerialism signals appropriate behaviours amongst academic communities, so that obedience is reproduced (Foucault 1975; Tiqqun 2001). For Foucault (1975), such forms of regulation crystallise disciplinary management by: drawing up tables; prescribing movements; imposing exercises; arranging tactics. Disciplinary managerialism enables a qualitative shift in the types of outcomes accumulated, whether they are framed as student satisfaction, research impact, institutional surpluses, teaching excellence, and so on.
A critical moment in the generation of managerialism across higher education is the entrepreneurial turn inside the University, as that working space mirrors the generation of the creative-commodity economy outside. This turn recasts the academic as innovator whose formation inside-and-outside the University can be witnessed and judged as creative and valuable, not because it is useful but because it can be exchanged and can generate a surplus or a profit (Hall and Smyth 2016). This is not about the relationships that the academic has either with her peers, her students, or most importantly herself (Amsler 2015; bell hooks 1994). It is about the enclosure and commodification of that life under the organisation of the market.
A critical managerial impact of this internalisation of performance is the reduction of academic autonomy, which is accompanied by new, systemic myths that prioritise ‘resilience’ as key performance characteristics (Plan C 2014). An individual’s resilience inside an organisation is here defined as a positive emotional and cognitive adaptation despite experiences of significant adversity. As managerialism generates academic alienation, for instance through targets for external income generation, faster turnaround times for assessment feedback, and new workload models, the resilient individual has to adapt to survive. Managerialism enables the restructuring of the University as a business through the alienated academic self (Tokumitsu 2015). Target-driven fears and anxieties form the internalised boundaries of a structural and structuring performance management (Ball 2003; Hall and Bowles 2016). In education, such internalised managerialism reifies certain forms of work because they are intellectual, creative or social, whilst also internalising the demand to be competitive and outcomes-focused. Thus, as managerialism enforces the routinisation and proletarianisation of educational work (Cleaver 2002), academic labour becomes subsumed inside a structure that exists for the autonomy of Capital alone (Hall 2014; Marx 1993).
One crucial rupture point in this struggle between Capital and Labour for autonomy is the raising of voices that are systemically marginalised. Processes of managerialism tend to increase the pressures on subjects who are female, feminised and/or racialised, in workplaces that function as white, male hegemonies (Alexander and Arday 2015; Gallant 2014; James 2013). Managerialism re-produces educational practice through a white curriculum that is rooted in colonial power, and inside institutions where it is exceptionally difficult for individuals racialised as black to attain high status positions, like professorships (Rhodes Must Fall 2016; Why is my curriculum white? collective 2015). The managerial recalibration of institutions around specific forms of performance that are productive of value amplifies methods of exclusion, because the construction of educational settings is framed by those who have the power to voice in those spaces, and to co-author those spaces. The underlying, on-going logics of colonialism are revealed inside educational institutions that reflect a power structure rooted in further colonisation that serves the purposes of value production, circulation and accumulation.
In responding to the on-going colonisation of education by managerialism, it is important that educators and students contest the democratic deficit inside their own institutions, which is revealed in day-to-day performance management and governance practices (McGettigan 2014). Emergent themes connected to personal narratives need to highlight the local, regional and transnational impacts of managerialism on the bodies and souls of educators and students (Hall and Bowles 2016). This is important because managerialism that is designed to open-up and connect datasets around academic performance, like progression, the repayment of student fees, and future earnings profiles for graduates, stitches education into global geographies of financialisation and marketisation (Ball 2012). As educational performance becomes a tradable commodity, and as curriculum inputs are re-engineered to enhance futures trading in educational outcomes and earnings (McGettigan 2015), there is a need to think through how the management and governance of education might be liberated as a form of open, co-operative, common property that is itself rooted in social struggle beyond the University. Might educators and students build something that is engaged and full of care, and where they no longer simply learn to internalise, monitor and manage their own alienation?
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